Work

Real problems. Real solutions. Real results.

Each demo shows a real design strategy — what was broken, what we built, and how the site performs for the business type.

These are demo builds — fictional businesses designed to show exactly how I structure a conversion-focused local site. Your results will be real.

Trades & service businesses

Quote-focused sites built to get the phone ringing.

Plumbing Hamilton, ON
Emergency call flow

Redline Plumbing & Drains

No clear phone number on mobile. No quote form. Visitors couldn't confirm service area. Calls went to competitors.

Mobile-first site with sticky call button, emergency prompts, short quote form, service area section, and trust signals built in.

Lead-first More online booking requests
Target: 2 wks First message to live
Mobile 80%+ of their traffic
"Our old site didn't even show our phone number on mobile. Now it's front and centre and calls are up."
— Demo Client, Redline Plumbing & Drains
  • Static HTML/CSS for fast load on any phone
  • Sticky mobile call bar on all pages
  • Formspree-connected quote form, no backend needed
  • Optimized for Google Local Search (Hamilton plumber)
Electrical Brampton & Mississauga, ON
Residential quote flow

SparkRight Electrical

Generic template site. No service breakdown. No coverage area. Visitors couldn't tell what neighbourhoods they served or how to request a quote.

Rebuilt around residential services, GTA coverage areas, urgent call flow for panel issues, and a short quote form with service type selector.

Quote-ready More quote form submissions
Local reach Now ranking locally
Faster Sub-2s load on mobile
"Customers now tell us they found us because the site clearly listed our areas. That never happened before."
— Demo Client, SparkRight Electrical
  • Static HTML/CSS — no framework, no CMS overhead
  • Service cards with clear job-type descriptions
  • Coverage area section with city-level detail
  • Optimized for Google Local Search (Brampton electrician)
Roofing Brampton & GTA, ON
Emergency leak flow

SummitShield Roofing & Exteriors

Homeowners searching for emergency roof repair had no clear next step — no visible phone number, no quote form, no service area confirmation.

Quote-focused roofing site with sticky call bar, emergency leak path, inspection request form, photo submission, and full GTA service area coverage.

GTA-wide 6 cities covered
Fast Emergency-first layout
Mobile Sticky call bar on all pages
"Homeowners can see our service areas and request an inspection in under a minute. That's exactly what we needed."
— Demo Client, SummitShield Roofing & Exteriors
  • Static HTML/CSS/JS — fast load on any device
  • Sticky mobile call bar and emergency CTA above fold
  • Photo submission form for remote inspection requests
  • Optimized for Google Local Search (GTA roofer)

Food & preorder businesses

Sites built for preorders, catering inquiries, and bakery quote requests.

Home Bakery Brampton, ON
Bakery quote flow

SweetCrumb Cakes

Instagram-only ordering. No pricing visibility. Customers had to DM for every question. Hard to manage volume.

Bakery site with starting prices, gallery, ordering steps, flavour guide, and a quote request form that filters out incomplete orders.

Direct orders More direct website orders vs. Instagram DMs
Fewer Back-and-forth questions (form + FAQ)
Mobile Order while browsing on the go
  • Static HTML/CSS for fast gallery loads on any phone
  • Price ranges shown per cake size (transparency reduces DMs)
  • Quote form asks for cake type, date, guest count (pre-qualifies orders)
  • Email integration sends orders directly to the baker
Food Preorder Brampton, ON
Preorder menu flow

Island Manila Bites

Weekly menus shared only via WhatsApp. No central order point. High drop-off before customers confirmed their order.

Preorder site with weekly menu cards, snack box packages, catering inquiry form, and clear pickup info above the fold.

Preorder-ready More preorders through site vs. WhatsApp
Faster Form pre-fills catering requests
Mobile Grab-and-go ordering on the go
  • Weekly menu cards designed to be updated every Sunday
  • Package pricing clearly displayed (snack box bundles)
  • Catering form captures party size, date, and dietary needs
  • Pickup and delivery info prominent above the fold

Range piece

DEMANDEM — included to show visual campaign range.

The main Tristan Web Studio offer is websites for local trades and service businesses. This piece shows broader visual direction capability.

Brand Campaign Marketing / Launch
Campaign landing page

DEMANDEM

Brand needed a high-impact landing page to build buzz and capture waitlist signups ahead of launch — with no existing audience and a tight timeline.

Campaign landing page with strong visual branding, product imagery, compelling copy, a countdown timer, and a waitlist form to capture early interest.

Visual Strong brand-first hierarchy
Urgency Countdown creates launch momentum
Waitlist Email capture before launch day
  • Brand-first visual hierarchy with product imagery front-and-centre
  • Countdown timer creates urgency around the launch date
  • Waitlist form captures email for pre-launch outreach
  • Static HTML/CSS/JS — no CMS, no dependencies, fast load

Like what you see?

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